About
- Corporate site
- Design
- Development
- IR Tools
- Strategy
Reabold Resources PLC is an upstream oil & gas investment company listed on the AIM market of the London Stock Exchange.
They have a portfolio including a number of licences in the UK North Sea, PEDL183 onshore UK, the Parta licence in Romania and Daybreak Oil and Gas in California.
They focus on generating returns through investment in low risk energy projects with high potential upside.
The brief
Reabold Resources came to us with a website that was fairly simple in appearance, lacking in imagery and without the best user journey. Alongside that, one of the most important issues they also wanted to address with this project was how difficult the site was for them to edit.
The project was also the perfect time to take a look at their content, add to it and finesse what they already had.
Our mission was to create a website with a strong visual image that was also easy for the client to update.
Key objectives
- Design a new look for the website with a strong visual impact
- Bring the pages to life with new imagery and have the branding colours flowing throughout
- Improve the user experience (UX) across the site
- Implement our latest WordPress framework making it much easier for Reabold to update the site themselves
Our approach
We had the pleasure of working alongside one member of the Reabold team, and a couple of members from their PR partner. A project plan was created and shared to enable all sides visibility as to what was to be expected at each stage in the process.
Starting with the homepage, we explored several design ideas and variations and went through them with the client in detail. From here we were able to determine the creative direction to take the rest of the website. After designing some of the key pages and a set of internal elements, it was necessary to re-assess the current sitemap and how it could be improved upon. All of this was done with the new content in mind, and the best user path for it.
After thoroughly going through the design stage, the sitemap and new content together, we were all set for a smooth build process.
The outcome
The new site launched at the end of March 2023, with fantastic feedback from the client. Reabold now has a fresh new site that is simple to navigate and easy to update.
We were very appreciative to be dealing with an engaged and responsive client who helped make the project enjoyable and delivered on time.
Brighter IR were great to work with. Our website needed a complete rebuild-essentially starting from scratch. They stuck to the agreed timelines and were prompt with any change requests. Everyone on the team was a pleasure to work with. The team kept us updated on progress every step of the way. They listened to all of our requirements and were able to use their expertise to come up with a site design that met our needs perfectly. We have had nothing but positive feedback from stakeholders on the new website. In addition, the post launch support has been excellent.
